Company Profile:
the company profile for Desma Shoes (Pakistan), presented purely in English:
Desma Shoes (Pakistan) - Company Profile
Company Overview:
Desma Shoes is a well-established and prominent footwear brand operating within Pakistan. It has built a significant reputation over the years and is recognized by consumers across the country.
Business Nature: Manufacturer
Desma Shoes functions primarily as a manufacturer. The company designs, produces, and markets its own line of footwear products under the Desma brand name. They operate their own production facilities to create their diverse range of shoes. While they engage in the trade of selling their manufactured goods through retail channels, their core identity and operation are that of a footwear manufacturer.
Product Portfolio:
Desma Shoes offers a wide variety of footwear catering to different needs and demographics, typically including:
Men's Footwear (Formal, Casual, Sandals, Slippers)
Women's Footwear (Formal, Casual, Sandals, Slippers)
Children's Footwear
Market Position & Focus:
The brand is known in the Pakistani market for offering a balance of quality, comfort, durability, and contemporary style at accessible price points. They focus on meeting the everyday footwear needs of Pakistani consumers.
Distribution:
Desma Shoes distributes its products mainly through its own extensive network of dedicated retail outlets located in various cities across Pakistan, ensuring broad market reach and brand visibility.
Summary:
In essence, Desma Shoes is a key Pakistani footwear manufacturer with a strong brand presence, its own production capabilities, and a widespread retail network serving consumers throughout the nation.
Enterprise Products
the information about the products produced or sold by Desma Shoes in Pakistan, presented in English:
Based on available information, Desma Shoes (Pakistan) primarily produces and sells the following types of footwear:
Safety Footwear: Shoes and boots designed for industrial and occupational safety, often featuring protective elements like steel toe caps, anti-penetration midsoles, and slip-resistant soles (often using Direct Injection PU technology).
Military & Combat Boots: Footwear specifically designed for military personnel, focusing on durability, support, and performance in demanding conditions.
Uniform Footwear: Shoes and boots designed for police, security forces, and other uniformed personnel, often balancing durability with a professional appearance.
Their focus appears to be heavily on specialized, functional footwear for professional, industrial, and military use rather than general consumer fashion shoes.