PURPLE PRODUCTS PVT LTD

PURPLE PRODUCTS PVT LTD is primarily a brand owner and manufacturer for private label products, and also functions as a significant distributor and retailer.

Company Introduction:

PURPLE PRODUCTS PVT LTD is an Indian company prominently known as a key subsidiary of FSN E-Commerce Ventures Ltd, which operates Nykaa, one of India's leading beauty, fashion, and wellness e-commerce platforms.

The company plays a multifaceted role within the Indian market. It is responsible for the development, manufacturing, and marketing of Nykaa's own private label brands, such as Nykaa Cosmetics, Nykaa Naturals, Kay Beauty, and others. This involves product conceptualization, sourcing of ingredients, overseeing production processes, and brand management for these proprietary lines.

Additionally, Purple Products Pvt Ltd acts as a crucial distributor and retailer for a vast portfolio of domestic and international beauty, personal care, fashion, and wellness brands. Through its extensive network, it makes these third-party products available to consumers across India via Nykaa's online platforms and physical retail stores.

Its business model integrates both the creation and ownership of its unique product lines (manufacturing and brand development) and the distribution and sale of products from other brands (trading and retailing), positioning it as a comprehensive and influential entity in the Indian beauty and lifestyle sector.

PURPLE PRODUCTS PVT LTD, India, manufactures or sells the following products:

Sanitary Napkins

Panty Liners

Baby Diapers

Adult Diapers

Wet Wipes