Henkel Singapore

Henkel Singapore is primarily a manufacturing facility, particularly for its Adhesive Technologies business, while also serving as a regional hub for commercial, sales, and support functions for its various business units including Beauty Care and Laundry & Home Care.

Company Introduction:

Henkel Singapore is a significant regional entity of Henkel AG & Co. KGaA, a German multinational company globally recognized for its adhesive technologies, beauty care, and laundry and home care brands. In Singapore, Henkel operates major manufacturing plants, particularly specializing in advanced adhesive solutions. These facilities are critical for producing high-performance adhesives for various industries such as electronics, automotive, packaging, and general industrial applications, serving both the local market and the broader Asia Pacific region.

Beyond its manufacturing capabilities, Henkel Singapore functions as a strategic commercial and innovation hub. It houses sales, marketing, customer service, and research and development teams that support its diverse product portfolio. This dual role allows Henkel Singapore to not only produce key products but also to drive market penetration, foster innovation, and provide localized solutions tailored to regional customer needs. The company emphasizes sustainable practices and continuous innovation across its operations, contributing to Singapore's status as a hub for advanced manufacturing and chemical industries. Henkel's presence in Singapore underscores its commitment to global production efficiency combined with strong market presence and customer proximity.

Henkel Singapore manufactures and sells a variety of products across its three main business areas: Adhesive Technologies, Beauty Care, and Laundry & Home Care.

In the Adhesive Technologies sector, they provide industrial adhesives, sealants, and functional coatings for a wide range of applications. These products cater to industries such as automotive, electronics, packaging, and general manufacturing. Key brands in this segment include Loctite, Bonderite, Teroson, Technomelt, and Aquence.

For Beauty Care, Henkel Singapore offers both consumer products and professional salon supplies. Consumer brands typically include Schwarzkopf for hair care, styling, and coloration, as well as Fa for body care. Their professional range for hair salons features brands such as Schwarzkopf Professional, Indola, and Authentic Beauty Concept.

The Laundry and Home Care division encompasses consumer detergents, fabric softeners, and various home cleaning solutions. Well-known global brands that are generally available through Henkel in this region include Persil for laundry detergents, Bref for toilet cleaning products, and Vernel for fabric softeners.