ALLIANCE BANK MALAYSIA BERHAD

Company Introduction: Alliance Bank Malaysia Berhad

Alliance Bank Malaysia Berhad is a financial institution, specifically a commercial bank. It is neither a factory nor a trader.

Core Business:

Alliance Bank Malaysia Berhad provides a comprehensive range of banking and financial services. These include personal banking, business banking (with a strong focus on small and medium enterprises or SMEs), and Islamic banking. Its offerings encompass deposits, loans, credit cards, wealth management, insurance, trade finance, and treasury services for individuals, businesses, and corporations across Malaysia.

Market Position:

Established in 1982, Alliance Bank is a prominent Malaysian banking group known for its customer-centric approach and commitment to digital innovation. It aims to empower individuals and businesses to achieve their financial goals through accessible and tailored financial solutions.

ALLIANCE BANK MALAYSIA BERHAD PRODUCTS AND SERVICES

1. Consumer Banking

A. Deposit Accounts: Savings accounts, current accounts, and fixed deposits.

B. Cards: Credit cards and debit cards.

C. Financing: Personal loans, home loans, and hire purchase (car loans).

D. Wealth Management: Unit trusts, structured investments, retail bonds, and share margin financing.

E. Insurance: Bancassurance products including life, health, and general insurance.

2. Business and SME Banking

A. Deposit Accounts: Business current accounts and fixed deposits.

B. Financing: Working capital loans, commercial property financing, and equipment financing.

C. Trade Finance: Letters of credit, bank guarantees, and trade bills.

D. Cash Management: Digital business banking, payroll services, and merchant terminal services.

E. Business Insurance: Protection plans for businesses and employees.

3. Corporate and Investment Banking

A. Corporate Lending: Syndicated loans and project financing.

B. Treasury Services: Foreign exchange, hedging solutions, and money market instruments.

C. Capital Markets: Debt capital markets and corporate advisory.

4. Islamic Banking (Alliance Islamic Bank)

A. Shariah-compliant Deposits: Islamic savings, current, and term deposit accounts.

B. Islamic Financing: Shariah-compliant business and personal financing.

C. Takaful: Islamic insurance products.