Company Profile:
Orion Corp. (the primary South Korean entity) and its classification, followed by the English translation.
한국어 기업 소개 (Korean Company Introduction):
회사명: 오리온 (Orion Corp.)
소개:
오리온은 1956년에 설립된 대한민국을 대표하는 제과 기업 중 하나입니다. 본사는 대한민국 서울에 위치하고 있습니다. 오리온은 '초코파이 情(정)'으로 전 세계적으로 잘 알려져 있으며, 이 외에도 포카칩, 오!감자, 꼬북칩, 다이제, 카스타드 등 다양한 종류의 스낵, 비스킷, 파이, 껌 등을 생산 및 판매하고 있습니다.
오리온은 혁신적인 제품 개발과 엄격한 품질 관리를 통해 소비자들에게 오랜 기간 신뢰와 사랑을 받아왔습니다. 국내 시장에서의 강력한 입지를 바탕으로 중국, 베트남, 러시아 등 해외 시장에도 적극적으로 진출하여 글로벌 종합식품기업으로 성장하고 있습니다.
업종 구분 (Factory or Trader):
오리온은 자체 생산 시설(공장)을 보유하고 직접 제품을 제조하는 제조업체(Manufacturer)입니다. 이천, 청주 등 대한민국 내 여러 곳에 주요 생산 공장을 운영하고 있습니다. 무역 활동(수출 등)도 하지만 핵심 비즈니스 모델은 제품 생산입니다.
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English Translation:
Introduction:
Orion Corp. is one of South Korea's leading confectionery companies, established in 1956. Its headquarters is located in Seoul, South Korea. Orion is globally famous for its 'Choco Pie 情 (Jeong)' and also produces and sells a wide variety of other products including snacks, biscuits, pies, and gum, such as PocaChip, Oh! Gamja, Kkobuk Chip (Turtle Chips), Diget, and Custard.
Orion has earned long-standing trust and affection from consumers through innovative product development and strict quality control. Building on its strong position in the domestic market, Orion has actively expanded into international markets like China, Vietnam, and Russia, growing into a global comprehensive food company.
Business Type (Factory or Trader):
Orion Corp. is primarily a Manufacturer. It owns and operates its own production facilities (factories) to manufacture its products directly. Major production plants are located in various places within South Korea, including Icheon and Cheongju. While it engages in trading activities (like exporting its own goods), its core business model is manufacturing.
Enterprise Products
a list of some well-known products manufactured or sold by ORION KOREA CO., LTD., presented in English:
Orion produces a wide range of confectionery goods. Here are some of their major product categories and representative items:
Pies:
1. Choco Pie: Their most iconic product, a marshmallow sandwiched between two small round layers of cake, coated in chocolate.
2. Custard: Soft sponge cake with a custard cream filling.
3. Fresh Berry: Soft sponge cake with a strawberry cream and jam filling.
Snacks (Potato & Corn based):
4. Poca Chip: Thin potato chips (various flavors like onion, original).
5. Swing Chip: Crinkle-cut/ridged potato chips (various flavors like spicy stir-fried chicken, soy sauce chicken).
6. Oh! Gamja (Oh! Potato): Hollow, tube-shaped potato snacks, often served with dipping sauce (Gratin flavor is popular).
7. Kkobuk Chip / Turtle Chips: Layered corn chips known for their unique texture (flavors like corn soup, sweet cinnamon, chocolate churro).
8. Goraebab: Baked, hollow snacks shaped like various sea creatures (fun seafood flavor).
Biscuits & Crackers:
9. Yegam: Non-fried, thin potato crackers/biscuits (various flavors like original, cheese, onion).
10. Diget: Digestive biscuits (plain and chocolate-coated versions).
11. Chok Chok Han Choco Chip (Moist Chocolate Chip Cookies): Soft-baked chocolate chip cookies.
12. Gosomi: Thin, slightly sweet sesame crackers.
Candy & Gum:
13. My Gummy: Fruit-flavored gummy candies (various shapes and flavors like grape, peach).
14. Wangkumtleongi (King Worm Jelly): Large, sour worm-shaped gummies.
15. Vitamin C Candy: Hard candies fortified with Vitamin C.
16. Xylitol Gum: Sugar-free chewing gum with xylitol.
Brand Lines:
17. Market O: A brand line often positioned as using more natural ingredients. Includes products like:
Market O Real Brownie
Market O Real Cheese Chip (potato chips with cheese)
18. Dr. You: A brand line focused on nutritional aspects. Includes products like:
Dr. You Energy Bar
Dr. You Protein Bar
Dr. You Kids Cookies
This list covers many of Orion's most popular and recognizable products in South Korea and internationally, but it's not exhaustive as they frequently introduce new flavors, variations, and products.