LG H&H CO., LTD

Company Introduction: LG H&H CO., LTD Malaysia

LG H&H CO., LTD Malaysia is a subsidiary of LG H&H Co., Ltd., a leading South Korean consumer goods company. Globally, LG H&H is a prominent manufacturer and marketer of a diverse range of products, including cosmetics, household goods, and beverages.

Regarding its nature of business in Malaysia, LG H&H CO., LTD Malaysia primarily operates as a **trading and distribution company**. It serves as the local sales, marketing, and distribution arm for the parent company's extensive portfolio of brands and products within the Malaysian market. While the global parent company, LG H&H Co., Ltd., is a major manufacturer with numerous factories worldwide, the Malaysian entity's core function is to import, promote, and distribute these manufactured goods to retailers and consumers across Malaysia. It does not typically operate as a manufacturing plant itself in Malaysia, but rather as the market-facing entity responsible for commercial activities.

Its product offerings in Malaysia span various categories, including popular beauty and personal care brands (e.g., The Face Shop, belif, SU:M37, Dr.G), household essentials (e.g., dishwashing detergents, laundry care, oral care products), and potentially some beverage lines. It plays a crucial role in bringing LG H&H's globally recognized products to Malaysian consumers.

LG H&H CO., LTD in Malaysia produces or sells a range of products primarily categorized into Beauty, Personal Care, and Household items.

Beauty Products:

The History of Whoo

SU:M37

OHUI

belif

VDL

CNP Laboratory

ISA KNOX

Sooryehan

beyond

Personal Care Products:

Elastine (hair care)

ReEn (hair care)

Perioe (oral care products like toothpaste and mouthwash)

Bamboo Salt (oral care products)

ON:THE BODY (body wash and lotions)

Dr.Groot (hair loss care)

Household Products:

TECH (laundry detergent)

Fibregard (fabric softener)

Saffron (fabric softener)

Pong Pong (dishwashing liquid)

Jayeonpong (dishwashing liquid)