CONTINENTAL BISCUITS LTD

Country: Pakistan

Type: Manufacturer (Factory)

Company Introduction:

Continental Biscuits Limited (CBL) is a leading biscuit and confectionery manufacturer based in Pakistan. Established in 1984, the company has grown to become a prominent player in the Pakistani food industry. CBL operates as a joint venture with pladis Global, a world leader in biscuits and confectionery, which was formerly United Biscuits. This partnership has significantly contributed to CBL's technological advancements, product innovation, and market reach.

CBL is renowned for producing a wide range of high-quality biscuits, cookies, and other snack items. Its extensive product portfolio includes popular proprietary brands such as Gala, Candi, Wheatable, and Digestive. Furthermore, through its collaboration with pladis, CBL manufactures and distributes globally recognized brands like TUC and Oreo under license in Pakistan, strengthening its position in both the sweet and savory biscuit categories.

The company boasts modern manufacturing facilities in Pakistan, adhering to international quality standards. CBL's operations encompass manufacturing, marketing, and a robust distribution network that ensures its products are widely available across the country. Continental Biscuits Limited is committed to delivering delicious and high-quality products to Pakistani consumers, consistently innovating to meet evolving market demands. Its primary business model is that of a factory that produces and sells its own and licensed brands.

Continental Biscuits Ltd. (CBL) Pakistan manufactures and sells the following products:

* **Biscuits:**

* Tiktok

* LU

* Prince

* Tiger

* TUC

* Oreo

* Bakeri

* Sooper

* Candi

* Wheatable

* Marie

* **Cakes:**

* Cocomo Cup Cakes

* Tiger Cakes

* **Snacks:**

* TUC Crackers

* Peanut Pista

These are some of their well-known brands and product lines. Please note that product availability might vary.