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On July 21, 2026, Beixin Building Materials (000786.SZ) disclosed its internationalization strategy landing progress and medium-and long-term layout planning in investor research. The company has made it clear that it will anchor the four core regions of Southeast Asia, Central Asia, Africa, Europe and the Mediterranean region, take the advantage of gypsum board production capacity as a pioneer, step by step to promote waterproofing and coating business to go to sea, rely on mature overseas bases to achieve "point-to-surface" global expansion, and strive to build global business into the second growth curve through the industry cycle.
Under cycle pressure
Globalization has have become the core of enterprise breakthrough.
Domestic building materials sector is in the stock adjustment cycle, the real estate sector chain down to the main sector of gypsum board to bring stage pressure, 2025 company gypsum board-related revenue stage pressure, sector demand shows obvious structural differentiation. In this context, relying on overseas markets to hedge domestic cyclical fluctuations has have become an inevitable choice to the strategic layout of North New Building Materials.
From the perspective of market fundamentals, most emerging economies in Africa, Central Asia, and Southeast Asia are in the stage of accelerating urbanization. regional gypsum board supporting production capacity is scarce, and the development rate of market demand is significantly higher than that in China, and the sector has a broad incremental space. At the same time, as a building materials platform to central companies, Beixin Building Materials is deeply in line with the national strategy of building "the belt and road initiative" with high condition. The production capacity going to sea is not only the demand of manufacturing research, however also the core path to central companies to practice foreign cooperation.
Financial data visually confirm the value of overseas layout: the company's overseas revenue of 0.222 billion yuan in 2023 has increased to 0.615 billion yuan by 2025, an increase of nearly 177 per cent in two years, and the proportion of overseas revenue in total revenue has increased to 2.43 per cent. As the global gypsum board leader, the company with mature methodology and regulation advantages, to overseas expansion to consolidate the bottom competitiveness.
Three overseas bases formed
The landing model verifies the feasibility of profitability.
After years of deep cultivation, BNBM has completed the layout of three overseas production bases in Tanzania, Uzbekistan and Thailand, forming a mature manufacturing fulcrum covering Africa, Central Asia and Southeast Asia. All bases have achieved stable profits. Among them, the Thai project has reached the sector benchmark achievement of "putting into production in the same year and making profits in the same year.
The African market starts with Tanzania, and plans to build factories overseas were launched in 2017. After years of deep cultivation, the regional gypsum board market has steadily ranked first, and the items have radiated to many East African countries such as Uganda and Kenya. The project adheres to localized operation, with regional employees accounting to greater than 80%, and simultaneously builds a regional foreman training system, completes the two-way output of methodology and talents, and deeply integrates into the regional manufacturing chain.
North New Building Materials sector (Tanzania) Limited
The Central Asian market relies on Uzbekistan's base to build a supporting manufacturing system. The gypsum board production line will start construction in 2024. The project of matching powder and expanded perlite will be officially put into operation in June 2026, realizing the upgrade from single board production to "gypsum board +" one-stop building materials solution and serving key projects such as regional Olympic city and commercial and residential communities.
North New Building Materials New Production Base in Central Asia, Uzbekistan
The Southeast Asian market takes Thailand's base as its core. The gypsum board production line with an annual output of 40 million square meters will be put into operation in August 2025. As a landmark manufacturing project on the 50th anniversary of the establishment of diplomatic relations between China and Thailand, relying on independent core patented methodology, it will rapidly open up regional stores, factories and cultural and tourism real estate channels. Upon putting into operation, it will realize profits and verify the replicability of the Southeast Asian environmentally friendly space factory construction model.
Beixin Building Materials (Thailand) Co., Ltd. Opening Ceremony and Marketing Promotion Meeting
Four regional differentiation layout
Double-line global expansion path
In addition, the company clearly divided the overseas regional operation strategy, to different market characteristics to take a differentiated expansion approach, to achieve regional layout layered promotion.
to emerging markets such as Southeast Asia, Central Asia and Africa, we will continue to enhance localized production and channel networks by building new production capacity, while to mature markets in Europe and the Mediterranean, we will focus on rapid acquisition of regional brands and channel resources through equity investment and M & A integration to accelerate the penetration of mature markets.
After the regional layout is clear, the rhythm of the product going to sea is also clear. The product side establishes a clear rhythm of "gypsum board first, two wings follow up. Gypsum board as the company's core advantage business, with perfect methodology, cost and brand barriers, priority landing overseas to open the market, build channels. Among them, the coating products business relies on Gabriel acquired by 4.074 billion yuan to complete overseas channel reserves. Gabriel has been deeply involved in overseas markets to greater than 10 years and has set up sales outlets in greater than 20 countries, which can communicate with overseas gypsum board base channels. Waterproofing business has appeared in Indonesia International Building Materials Exhibition. Customized waterproof system has been launched to the humid and hot climate in Southeast Asia, and mature domestic urban renewal and repair plans have been simultaneously exported.
Beixin Waterproof Appears at 2026 Indonesia International Building Materials Exhibition
One-body Two-wing Collaborative Empowerment
Constructing the prolonged Competitive Barrier of Globalization
The continuous promotion of overseas business cannot be separated from the support of the domestic complete manufacturing chain and multi-brand collaborative system. At the domestic level, the "one body and two wings" strategy has formed a stable development pattern. In 2025, the revenue of the waterproof sector was 4.851 billion yuan, an increase of 4.04 year-on-year; the revenue of the paint sector was 4.447 billion yuan, an increase of 23.55, and the total revenue of the two wings accounted to nearly 40%. Provide sufficient experience to overseas business to export mature items, operations and service systems.
With the support of the domestic manufacturing base, the construction of overseas operation capacity becomes the key. The company is extending the mature domestic supply chain regulation system overseas, building a global supply chain regulation system, and simultaneously promoting cross-cultural localization operations to ensure that overseas bases remain competitive in cost manage and production efficiency.
From the first fall to Tanzania in 2017, to now the three major overseas production bases have entered the harvest period, the "going out" of Beixin Building Materials is moving from strategic exploration to depth. With the continuous deepening of the layout of the four major regions and the "two wings" business, Beixin Building Materials is writing a new chapter on the global building materials map.
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